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Modern Inbound

Cold outbound agency

A cold outbound agency measured in delivered replies.

Cold outbound run end to end: infrastructure, lists, copy and sending, with the positive replies sent to you. Billed quarterly. Every number below comes from our own systems.

Measured results

74

Leads delivered

A corporate services firm had Nairobi meetings before a Nairobi office.

A Dubai-headquartered firm opening a Kenya operation from a standing start: no network in Nairobi, no local team yet.

Corporate services · Dubai, expanding into East Africa · April to July 2026

38

Leads delivered

A sports-tech company opened Europe's clubs in six weeks.

An Indian sports-tech company selling to football clubs, leagues and federations. The buyer sits in a commercial role at a European club, and the client had no way to reach them from India.

Sports technology · India, selling to European clubs and leagues · August to 5 September 2026

49

Leads delivered

An offshore accounting firm cracked the US owner inbox.

An India-based firm providing controllers, bookkeepers and month-end close to US companies. US owners do not reply to outsourced-accounting pitches; the message had to land the moment a controller quits or a CFO is drowning in close.

Offshore accounting and bookkeeping · India, serving US businesses · April to September 2026

All case studies

How it runs

01

ICP and buyer research

We define who buys, why they reply and what their calendar looks like before a single email is written. Every campaign angle starts from real buyer language.

02

Infrastructure and warm-up

Dedicated sending domains and 30 mailboxes, bought in your name and warmed for 14 days, so your primary domain is never at risk.

03

List building and verification

Prospect lists built to the ICP and verified before send, so campaigns reach real inboxes at real companies.

04

Copy and angle testing

Multiple angles run in parallel at 400 emails a day. Winners scale, losers stop; the gifting engagement tested 28 campaigns to find the one that opened a new vertical.

05

Replies delivered

Every positive reply lands with you carrying the full thread, contact details and a one-tap reply. You take it from there.

Personalised at ₹75,000 a month. Segmented at ₹50,000.

Personalized Outreach is ₹75,000 + GST a month ($899): every email is written for the person it goes to, from something that just happened to them. Segmented Outreach is ₹50,000 + GST a month ($599): emails written for each segment of your market. Both test 100+ messaging angles and hand you every warm lead, billed quarterly. The 30 mailboxes and their domains are bought in your name and paid to the provider: $99 a month for the mailboxes and $150 a year for the domains. The first 14 days are mailbox warm-up and are free.

Questions

What does a cold outbound agency cost?

Personalized Outreach, where every email is written for the person it goes to, is ₹75,000 + GST a month ($899 for clients billed in US dollars). Segmented Outreach, with emails written for each segment of your market, is ₹50,000 + GST a month ($599). Both are billed quarterly, test 100+ messaging angles on your market and hand you every warm lead. The 30 mailboxes and their domains are bought in your name and paid to the provider: $99 a month for the mailboxes and $150 a year for the domains. The first 14 days are mailbox warm-up and are free. There are no guarantees and no refunds.

What is the difference between cold outbound and cold email?

Cold email is the channel; cold outbound is the whole motion around it: ICP research, list building and verification, sending infrastructure and angle testing. We run the full motion and send you the positive replies.

What counts as a delivered lead?

A prospect who replied positively to a campaign and was handed to you with the full thread, contact details and a one-tap reply. It is not a booked meeting; you book from there, which keeps the incentive honest.

How long until campaigns produce replies?

Infrastructure and warm-up take the first weeks, then sending scales. Most engagements see their first delivered leads inside 30 to 45 days; a sports technology client opened 38 European club leads in the first six weeks.

Let’s chat about your sales pipeline goals.