5 Best Diffbot Alternatives

If your team is building a product or sales workflow on web and business data, and Diffbot is on your shortlist, here are 5 alternatives to compare. Product teams with engineers may suit the data APIs from Coresignal, People Data Labs and Crustdata, teams that need scraping infrastructure may suit Bright Data, and teams that want enrichment inside a customer platform may look at Clearbit.

Side by side

The table below sets Diffbot next to the five alternatives, with what each one offers and the prices each company shows on its own pages.

Choosing between them

These tools solve related problems in different ways, so the right pick depends on how your team works. Check these points before you book a demo or start a trial.

• Team size and engineering time. An API needs someone to write and maintain the code that calls it. If you have no engineer to spare, look for a platform view, a no-code option or a managed service.
• The data you actually need. Product pages, company records, people profiles and live web pages are different jobs. Write down the five fields you need most and ask each vendor to show them for a sample of your own accounts.
• Contract terms. Compare monthly plans, annual plans and custom enterprise deals. Ask what happens to unused credits and how easy it is to move between tiers.
• How usage is billed. Some vendors charge per credit, some per request, per GB or per record. Model a normal month of usage and price it on each tool so you compare like with like.
• Testing before you pay. A free tier or starter credits let you run your own records through the tool. Use that test to judge match rates and freshness on the data you care about.
• How data is handed over. Decide whether you want results through an API, as bulk files, inside a platform your team already uses, or delivered by a managed team.

If you are also weighing the data providers against each other, our People Data Labs vs Coresignal comparison and our Crustdata vs People Data Labs comparison go into more detail. For scraping tools, see Apify vs PhantomBuster.

How Diffbot works for buyers

What it offers

A Product API that identifies and extracts product data from shopping web pages.

Pricing

Pricing is not published on the pages we reviewed.

Diffbot is the tool this page starts from. Its 2013 product announcement describes a Product API that automatically identifies and extracts product data from any shopping web page. The same announcement says Diffbot offers a turnkey way to retrieve the entire catalog from an e-commerce site, with no published API or action needed from the retailer. It suits teams that want structured product data pulled from web pages they do not run themselves. Pricing is not published on the pages we reviewed.

How Coresignal works for buyers

What it offers

B2B data APIs with stable, fresh business data for long-term product and platform needs.

Pricing

$1,000 a month at $0.007 per credit, with a free way to start.

Coresignal sells B2B data APIs and describes them as stable, fresh and high-quality business data built to support long-term product and platform needs. Its self-service platform is designed for quick access to data and for managing your API subscription yourself.

On pricing, Coresignal lists a plan at $1,000 a month with credits at $0.007 each. Buyers can start free before they commit. It suits product and data teams that want to test company data on their own, then manage their subscription without a long sales process. For more options in this space, see our list of Coresignal alternatives.

How People Data Labs works for buyers

What it offers

Its own person and company data, delivered through APIs.

Pricing

Free Testing tier, Pro from $98 a month, and custom pricing for enterprise.

People Data Labs builds its own person and company data, and has used that data to study the whole Data-as-a-Service industry. Its pricing runs in three steps, which makes it easy to start small.

The free Testing tier lets you explore the Person APIs, with contact data left out. The Pro self-serve plan gives access to the full suite of APIs and higher credit limits for real-world usage, starting at $98 a month. For scaled products, the enterprise tier offers custom volumes and white glove support. That tier is sold on custom pricing. It suits teams that want to prove a use case on a free tier, move to self-serve, and later grow into custom volumes.

How Clearbit works for buyers

What it offers

A B2B data provider that is now part of a B2B customer platform.

Pricing

Pricing is not published on the pages we reviewed.

The Clearbit homepage says the B2B data provider is now part of a B2B customer platform. That makes it a fit for teams that want B2B data delivered as part of a wider customer platform, instead of a separate data API. Pricing is not published on the pages we reviewed. If Clearbit is on your list, ask its sales team how access and plans work today.

How Bright Data works for buyers

What it offers

Proxy networks, scraping tools, datasets, retail data and managed data services.

Pricing

Unlocker API from $1 per 1,000 requests with a free tier, Browser API from $5 per GB, Datasets from $250 per 100K records.

Bright Data offers a complete web data platform, from proxy networks and AI-powered web scraping tools to dynamically refreshed datasets, a retail and e-commerce data suite, and fully managed data services. Its proxy services cover over 400M monthly IPs and can target any country, city, ZIP Code, carrier and ASN.

Bright Data publishes starting prices for each product. The Unlocker API has a free tier and starts from $1 per 1,000 requests. The Browser API starts from $5 per GB. Datasets start from $250 per 100K records. Retail Insights starts from $2,000 a month. Managed Data Acquisition starts from $1,500 a month.

It suits developer teams that want to collect web data at scale with their own code, and teams that would rather hand data collection to a managed service.

How Crustdata works for buyers

What it offers

Firmographic, web traffic, review, funding and news data from 10+ sources in one API.

Pricing

$20 in free credits to start, and enterprise plans from four figures a month.

Crustdata pulls from 10+ sources and combines firmographic data, web traffic, employee reviews, product reviews, funding, news mentions and more into one API. The same mix of signals appears on its venture capital page, where it says all of this is combined in one API.

Its pricing page says pricing is built for agents that make thousands of calls, and offers a free start with $20 in credits or enterprise plans from four figures a month. Every new account can try the API with $20 in free credits before paying. Search starts from 0.03 credits per result, and enrichment starts from 1 credit for people and 2 for companies. People search is listed at 0.03 credits per result. It suits teams building AI agents or internal tools that need many company signals through a single API. Our list of Crustdata alternatives covers more tools of this kind.

How we compared

This comparison is based on each company's own public pages as of November 2026. We read each vendor's public pricing, product and company pages and used only what those pages state. Where a vendor's pages showed no price, we say that plainly. We did not test any of the tools with our own data, so run a trial on your own records before you choose.

Common questions

How we researched this

Sources:

• coresignal.com/solutions/web-data-apis
• peopledatalabs.com/pricing
• crustdata.com/solutions/venture-capital
• brightdata.com/about
• clearbit.com
• www.diffbot.com/company/press/2013-07-31-diffbot-releases-product-extraction-api
• coresignal.com/pricing
• www.peopledatalabs.com/data-lab/webinar/deconstructing-data-as-a-service
• brightdata.com/pricing
• crustdata.com/pricing
• coresignal.com/solutions/company-data-api
• www.peopledatalabs.com/pricing/person
• brightdata.com/products/scraping-browser/puppeteer
• crustdata.com/solutions/growth-equity