Growbots vs Apollo.io in 2026: Pricing, Database Size, and Managed Service Compared

Apollo.io charges $49 to $119 per user per month with a 3-seat minimum on paid Org plans and a database of 240M+ to 275M+ contacts. Growbots starts at $29/month with credits priced from $0.13 per prospect against a smaller 180M+ database, but bundles a managed outreach team most self-serve tools don't offer.

How does Growbots pricing compare to Apollo.io in 2026?

Both platforms sell prospect access wrapped around a subscription. The breakdown by plan:

Plan	Price	Contacts / Credits	Best For
Growbots Freemium	Free	180M+ database, 20 email accounts	Testing the database before paying
Growbots Starter Outreach	From $29/mo	Credits from $0.13/prospect, 100 sends/inbox/day	Small teams running one campaign
Growbots Pro Outreach	From $39/mo	Credits from $0.13/prospect, 500 sends/inbox/day	Teams scaling send volume
Apollo.io Starter	Free forever	Limited credits, no mobile credits included	Solo reps testing the database
Apollo.io Basic	$49/user/mo	240M+ to 275M+ contacts, 3-seat Org minimum on paid tiers	Small sales teams needing verified emails
Apollo.io Professional	$79/user/mo	Adds dialer and advanced sequencing	Teams running multichannel outbound
Apollo.io Organization	$119/user/mo	Unlimited email credits under fair use policy	Revenue teams past 10 seats

Growbots is cheaper to start, at $29/month against Apollo Basic's $49/user/month and a 3-seat minimum, per each vendor's pricing page. Apollo wins on raw data size, 240M+ to 275M+ contacts versus Growbots' 180M+, but Growbots charges per prospect, not per seat.

What do you actually get at each tier?

Apollo is a self-serve sales engagement platform. You build the list, write the sequence, and manage deliverability yourself. Growbots pairs the same core toolset with an optional Concierge service where strategists, researchers, copywriters, and RevOps engineers run the campaign for you, per Growbots' pricing page.

• Apollo.io bundles list building, email sequences, a dialer on Professional and up, and CRM sync into one seat-based price, per Apollo's pricing page.
• Growbots includes unlimited seats and unlimited email accounts on both paid plans, capping usage by prospect credits instead of headcount.
• Daily sending limits scale with the Growbots tier: 20 emails per inbox on Freemium, 100 on Starter, 500 on Pro.
• Growbots' Concierge plan is priced on request and folds domains, inboxes, data, and labor into one line item.
• Apollo's Organization plan removes per-credit friction with unlimited email credits under a fair use policy, built for teams past 10 seats.

Who has the bigger, cleaner contact database?

Apollo's database is bigger on paper, 240M+ to 275M+ contacts against Growbots' 180M+, but size alone doesn't win deliverability fights. Apollo's scale matters more for enterprise account-based lists. Growbots' smaller pool, paired with a managed team watching the send, often lands cleaner for SMB volume.

Most sales intelligence vendors sell you the database and walk away. Growbots is the rare exception that stays in the campaign through its Concierge tier, which matters if your team has never run cold email before. If you already have a deliverability process and just need contacts, Apollo's larger pool and built-in dialer make it the better raw tool.

Which one should you actually use?

Solo founders and 2-3 person teams with no outbound experience should look at Growbots' Concierge option. It removes a setup burden Apollo assumes you already know how to handle. Teams with SDRs who just need data and a dialer are better off with Apollo.io at $49-$119/user/month.

Apollo is overpriced for teams under 3 seats given the Org minimum, and per-seat pricing punishes list-heavy prospecting. Growbots' $0.13-per-prospect credits are cheaper at low volume but climb fast past a few thousand prospects a month. Run the math on your send volume before picking either one.

Growbots vs Apollo.io: frequently asked questions

Is Growbots cheaper than Apollo.io?

Growbots' Starter Outreach plan starts at $29/month, cheaper than Apollo's $49/user/month Basic plan, per each vendor's pricing page. Growbots caps usage by prospect credits at $0.13 each, so cost scales with volume rather than seats.

Does Apollo.io have a free plan?

Yes. Apollo's Starter plan is free forever with limited credits and no mobile number credits, per Apollo's pricing page. Growbots also offers a free Freemium tier with 20 email accounts and access to its 180M+ prospect database.

What is Growbots' Concierge plan?

Concierge is Growbots' managed service where strategists, sales researchers, copywriters, and deliverability experts run your outbound campaign for you, per Growbots' pricing page. Pricing isn't published and requires a custom quote.

Which tool has a bigger contact database?

Apollo.io lists 240M+ to 275M+ contacts, larger than Growbots' 180M+ prospect database, per each company's site. Apollo's edge is raw size. Growbots' pitch is pairing a smaller pool with hands-on campaign management.

Picking a data tool is one decision. Running the outbound motion behind it, writing copy, warming domains, watching deliverability, is the harder part. If you'd rather skip building that from scratch, that's what Modern Inbound's setup service handles. We've booked 3,000+ qualified B2B meetings running this exact playbook for clients.

By Rishabh Ambasta, Founder, Modern Inbound.