Kaspr vs Lusha 2026: Split Credits vs Bundled Pricing

Kaspr's paid plans start at €45 a month, with email and phone credits sold and billed separately. Lusha starts at $49.90 a month, bundling email and phone into one contact credit. That single design decision decides which tool saves you money, depending on whether you're chasing emails, phone numbers, or both.

By Rishabh Ambasta, Founder, Modern Inbound.

You'll see this split everywhere: pricing, free tiers, and which region each tool plays strongest in. Kaspr leans into European coverage and compliance. Lusha leans into a broader database with a real edge in US direct dials.

Kaspr vs Lusha: Feature Comparison

Feature	Kaspr	Lusha
Starting price	€45/month	$49.90/month
Credit model	Email and phone credits sold separately	Bundled single "contact" credit
Geographic strength	European market coverage and compliance	Strong US direct-dial phone coverage
Free tier	15 B2B emails + 5 phones + 5 direct emails/month	40 credits/month

Kaspr's split model rewards you for using less, since you don't pay for phone lookups you never touch, per Kaspr's pricing page. Lusha's bundled model trades that flexibility for predictability: one credit always equals one full contact record, per Lusha's pricing page.

Is Kaspr cheaper than Lusha for a 5-person sales team in 2026?

For a team of 1 to 5 users, Kaspr and Lusha land in roughly the same monthly range once you account for actual usage. Kaspr wins if you're mostly pulling emails. Lusha wins if you need a mix of emails and phones without doing separate math, since a 5-person pod chasing both sees Kaspr's two line items add up fast, while Lusha stays predictable per rep.

How do Kaspr's and Lusha's credit models actually differ?

Kaspr treats email credits and phone credits as two separate budgets you manage independently. Lusha treats every unlock as one "contact" credit, whether that pull returns an email, a phone number, or both. Kaspr rewards specialization. Lusha rewards simplicity, since a revenue ops lead managing it only tracks one number instead of forecasting two consumption curves.

Which tool covers more ground, Kaspr in Europe or Lusha in the US?

Kaspr leans hard into European market coverage and compliance, making it the stronger pick if most of your prospects sit in the EU or UK. Lusha runs a broader overall database with a specific strength in US direct-dial phone numbers. If you're US-heavy and cold call as much as you email, Lusha's direct-dial strength closes gaps Kaspr wasn't built to fill. Pick based on where your list actually lives, not brand reputation.

Does Lusha's $399.90/month Premium plan pay off for a bigger team?

Lusha's Premium tier at $399.90 a month targets teams of 10 or more, and its per-user economics improve as headcount grows, per Lusha's pricing page. Kaspr doesn't publish an equivalent enterprise jump, so its split-credit model scales less predictably past a handful of seats. At 10-plus users, you're buying a team plan structure, not just credits, and Kaspr's entry tier starts working against you once you multiply separate budgets across every seat.

What are the real pros and cons of Kaspr vs Lusha?

Neither tool is perfect. Here's where each falls short, not the homepage version.

• Kaspr pro: split credits, never overpay for data you don't use.
• Kaspr pro: strong European compliance posture.
• Kaspr con: two credit types get messy past 5 users.

• Lusha pro: one credit, one contact, simple budgeting.
• Lusha pro: genuinely strong US direct-dial coverage.
• Lusha con: you pay for phone access even when you only wanted an email.

Final verdict: Kaspr or Lusha?

Pick Kaspr if your team is under 5 users, mostly Europe-based, and needs email credits more than phone. The split model rewards that exact use case.

Pick Lusha if you're a US-focused team of 10 or more that wants predictable per-contact pricing and strong direct-dial coverage. Premium is built for that scale.

Frequently asked questions

Is Kaspr cheaper than Lusha overall?

Kaspr's €45/month tier is cheaper for email-only needs, since email and phone are sold separately. For both data types, Lusha's bundled credit is often simpler and comparably priced.

What's the main difference between their credit systems?

Kaspr splits credits into two pools, one for emails, one for phones. Lusha bundles both into a single "contact" credit that costs the same regardless of what it returns.

Does Kaspr work better for European teams?

Yes. Kaspr leans heavily into European coverage and compliance. Lusha's database is broader overall, but its standout strength is US direct-dial coverage, not European depth.

Which tool has a better free tier, Kaspr or Lusha?

Lusha gives 40 credits a month, used however you choose. Kaspr gives 15 B2B emails, 5 phones, and 5 direct emails a month, better if you skip phone credits.

Choosing between Kaspr and Lusha still means managing credits, seats, and renewals every month. Modern Inbound sources verified contact data as part of its managed lead-gen service, so you don't have to pick and babysit a contact-finder tool yourself. Plans start at ₹60,000/month (₹50,000/month quarterly) plus ₹5,000 per positive reply, or $600/$500 plus $100 per reply for US teams. See Modern Inbound's pay-per-lead pricing for details.