Nimble vs Lusha 2026: CRM Enrichment vs Contact Finder

Nimble costs $29.90 a user a month and is a CRM that happens to enrich contacts. Lusha costs $29.90 to $69.90 a user a month and is a contact-finder that happens to store leads. Teams managing relationships they already have should pick Nimble; teams sourcing net-new accounts need Lusha, and running both past 5 reps is common.

Nimble vs Lusha: pricing, use case, and enrichment compared

Nimble is a single-plan CRM at $29.90 per user monthly with enrichment built in. Lusha is a four-tier, credit-based contact-finder running $0 to $69.90 per user monthly. They solve different problems: Nimble organizes contacts you have, Lusha finds contacts you don't.

Comparison axis	Nimble	Lusha	Verdict
Pricing	$29.90/user/mo flat, one plan (Nimble Business)	Free tier, then $29.90 to $69.90/user/mo ($22.43-$52.45 billed annually)	Lusha cheaper to start, Nimble simpler to budget
Core use case	Lightweight CRM for managing contacts you already have	Contact-finder for sourcing net-new leads	Different jobs, not really competitors
Contact enrichment	Nimble Prospector auto-enriches records from email and social signals	Credit-based reveal: 1 credit per email, 5 credits per direct dial	Lusha wins on find-rate, Nimble wins on passive upkeep
Integrations	Native Microsoft 365 and Google Workspace sync, plus Zoho CRM and Zendesk	Salesforce and HubSpot sync on paid tiers, API access on Scale	Lusha integrates deeper into existing CRMs
Best-fit team size	Solo reps and small teams under 15 seats	Any prospecting motion; Scale tier built for 20+ seats	Lusha scales further

How much do Nimble and Lusha actually cost in 2026?

Nimble runs one plan, Nimble Business, at $29.90 per user per month, including 25,000 contact records and 2 GB of storage per seat, per SoftwareAdvice's Nimble profile. There's no published annual discount. Lusha splits into four tiers: Free ($0, limited credits for testing the browser extension), Pro ($29.90/user/mo monthly or $22.43 billed annually, 250 credits/month), Premium ($69.90/user/mo monthly or $52.45 annually, 600 credits/month), and Scale (custom, fair-use "unlimited" credits), per Cognism's 2026 Lusha pricing breakdown. A credit buys one email reveal; a direct-dial phone number costs 5 credits, so a rep pulling 40 numbers a month burns through a Pro plan before the month ends.

What's the real difference between a CRM and a contact-finder?

Here's what nobody tells you about this matchup: Nimble and Lusha aren't actually rivals. Nimble holds and organizes relationships you already have, contacts, deals, email threads, follow-up tasks. Lusha finds people you don't have yet, verified emails and direct dials pulled via browser extension or bulk CSV upload.

Nimble's Prospector feature does light enrichment, pulling social and email signals into existing records, but it's not a prospecting engine. Lusha has no deal stages, no pipeline view, and no email sequencing. Buying one to replace the other is the most common mistake teams make here.

Nimble in three lines:

• One flat plan at $29.90/user/mo, no credit math to track
• 25,000 contact records plus native Microsoft 365 and Google Workspace sync included, per SoftwareAdvice
• Enrichment is passive. It updates records you already have, it doesn't go find new ones

Lusha in three lines:

• Free tier plus 250-600 credits/month on paid plans, a cheaper entry point for solo prospectors
• Direct dials cost 5x an email reveal, budget for that before picking a tier
• No CRM functionality at all. You need somewhere else to put what you find

Which one should you actually buy?

Most contact-enrichment tools try to be both a CRM and a finder, and end up mediocre at each. Nimble is the exception on the CRM side. It's a lightweight CRM under $30 a user a month with real enrichment baked in, not bolted on as an add-on. If your team already has a list and just needs somewhere to manage follow-ups, buy Nimble and skip the contact-finder entirely.

If you're prospecting into net-new accounts and don't have a CRM problem yet, Lusha's credit model is the cheaper way in. Start on Pro at $29.90/user/mo and upgrade only when you're burning through 250 credits before the month ends. Teams running real outbound volume, 500+ contacts sourced a month, usually end up buying both and accepting the overlap.

If you'd rather not manage two subscriptions and a spreadsheet stitching them together, that's the gap Modern Inbound fills: sourcing, enrichment, and outbound execution as one done-for-you motion. See our pay-per-lead pricing or get in touch to talk through your stack.

By Rishabh Ambasta, Founder, Modern Inbound.